Despite all the craziness going on, you still need to sell your home. The question is…what can you do to minimize the risk of exposure, while selling your home during this pandemic?
Hi, I’m Shawn Shackelton with The Shackelton Group at Platinum Living Realty
Here are a few ways to apply safety precautions and minimize risk, to all parties…
Using tools and strategies that allow buyers to view your home, virtually, is more important now than ever. Here are a few examples…
Display as much as possible…Video home tours, 3D floor plans, and an ample amount of professional photographs that include drone photography of the grounds and neighborhood are just a few great ways to paint a clear picture of your home.
Disclose as much as possible…seller’s disclosure, pre-inspection reports, CC & R’s & all other HOA documents and any other pertinent information regarding the property, should be made readily available to the buyer and attached to the MLS listing.
You need Virtual marketing on steroids…in addition to the basic syndication to various online sources, such as Zillow, Realtor.com, etc…and basic social media postings…
my unique digital marketing strategy also includes paid ad campaigns designed to target market potential buyers that have completed searches or displayed behavior that relate to the unique features of your home.
I’ve been utilizing these tools for all my listing for a while now so I really am an expert at digital marketing; I’m not just learning this now.
This information and these strategies will help attract and hone in on buyers that have a true interest in your home.
Once we’ve attracted the right buyer, we can ensure that we are only showing to serious buyers by adding a requirement for a copy of a pre-approval or proof of funds, prior to showing as well as doing virtual showings prior to them actually stepping foot into your home…
and we can, further, prepare for those carefully screened showings by having interior doors opened, hand sanitizer and notices placed in strategic places throughout your home, to encourage and remind shoppers to be mindful of what they touch and remain sanitized.
Selling a home during a pandemic will certainly have its challenges….but, by applying safety precautions and making the most of our modern world of technology…it is still feasible to sell and minimize risk in the process.
So, if you need to sell…give me a call or click on the link below to set up a virtual pre-listing consultation. I’m looking forward to talking with you.
I’m Shawn Shackelton with The Shackelton Group helping clients one relationship at a time.